If Covetable Ran a Design Challenge...
This would be it.
OK, so here's the thing. I use a Brita water filter pitcher. And it's hideous. They've become more streamlined in recent years, but still.
What I want is a gorgeous glass pitcher that holds a Brita filter. Shouldn't be so hard to do. You'd just have to make sure it held that plastic insert part that the water goes into first. Come on, design community... Come on Brita people. Do something.